I'm still pissed about this one. I would love to know the full story.
Seems like Shapiro:
-Didn't understand how important it was to the franchise. He was pretty new to the franchise. We have had some team success, but we don't have a ton of all-time greats.
-Didn't even think it was a possibility that he wouldn't go in with a Jays cap. But when Doc died, all bets were off.
-And as a result of the first two, just didn't kiss his wife's ass as much as he should have. Meanwhile, the Phillies did.
That said, once Doc died, the Jays had some severe disadvantages. The Halladays were Americans who lived in Pennsylvania. It's harder for Toronto to give the family as many perks as the Phillies could. The Phillies can give her and the fam season tickets, box seats with the owners, invite the family to all the parties and functions, etc. The Jays can do that as well, but it would be harder for the fam to take advantage of it.
Regardless, this is why teams should be very careful when they trade their Hall of Famers. We got a pile of s*** (the prospects) followed by a kick in the nuts (no Jays cap on his HoF plaque).