It's funny, I was thinking the same thing. As bad and corny as they are, almost unbelievable that a marketing agency was paid a ton of money to come up with them, it has hundreds of people talking about them on a baseball forum. So, maybe they are that cheesy on purpose, to get people talking about it?
Btw - I used to prefer WJ but now I try to fly only Air Transat. Better food, a lot of nice new planes, better entertainment systems. AC, my past few flights I've had really old planes. I wish AT flew to more destinations, but for Europe/sun destinations I will only use them now.