Anybody who commutes, road trips, travels, runs, hikes, sits around a campfire drinking beer, does their chores....
even coding. I know coders, I code. If you code it is nice to listen to the radio broadcast and not have the visual distraction. Same could be said about 1 million other tasks. Writing.
Writing angry diatribes with horrible grammar on BJMB, if you are watching the game you may make even more grammar mistakes, and the posts may be angrier.
Vacuuming. Some ladies vacuum for the household, and can't always see the TV when vacuuming so want to listen. Same with washing dishes, or laundry or other lady chores.
Roofing. Other types of men's work. Splitting wood. Stuck in traffic after a hard day at the trading desk down town, trading commodities, fighting the Robin-hooders. Lots of reasons for real men to need the radio too.
Plan a long road trip across the U.S. or across Canada (can't do both because of the border restrictions due to the COVID-19) and you go from Manitoba to Saskatchewan (or Minnesota to South Dakota if stuck on other side), and excited to get to the Rockies... but time the drives to listen to the games... sometimes you drive from 11:00 to 6:00 and have a day game on the drive, sometimes between 5:00 and 11:00, to listen to the night game. Everybody is like why the f*** are we not leaving until late afternoon, you make up an excuse, because you are too embarrassed to admit you are timing the drive for the game.
Terrible decision that effects everyone. Now instead of Blue Jays baseball they will listen to Limbaugh's (RIP) replacement coming in from right wing Buffalo radio, or CBC radio... either will polarize the society more.