This is an abysmally stupid verdict.
If Sterling made these comments in public, it would be understandable.
But he made them in a private phone conversation which was recorded without his knowledge or consent.
So, the message here is that if anyone makes a racist (and we can assume homophobic or sexist) comment in any private conversation, the NBA has a right to ban them for life.
If the NBA intends to adhere to that standard, then let's attempt some consistency, and at least ban all the players (Tim Hardaway), rappers, celebrities etc who have made PUBLIC homophobic statements.
He is not being punished for acting racist, or for speaking publicly. He is being punished for having racist thoughts, and i am absolutely amazed that no one seems bothered by this level of thought police.