Bandwagon fans make money for the team, i don't see how "true" fans should do anything but welcome them. Rogers needs to be convinced of the market potential in order to move us into the upper echelon when it comes to payroll.
And its nice seeing Blue Jays jerseys and shirts everyone in the city. I walked past the Jays shop yesterday at the Eaton Centre and it was packed, lots of kids there with their parents, and a lot of young fans 18-30 buying s***.