I saw this too,10$ a seat going to $13 a seat. I wonder what this means for individual game prices. 260 is still a pretty good deal though because you get 4 home opener tickets and 6 Canada day tickets. You can sell those seats on the open market for at least $40 and $30 respectively giving you free tickets to whatever other games you want.
No surprise they raised ticket prices. With inflation all of their costs were being raised so ticket price increases was going to happen. If my memory is right they didn't raise prices the last couple of years?