Okay, but then, you're actually in need of a suit. It really comes down to how he was approached. If they said, "Hey, how would you like to get a new suit?", implying they would pay for it, then it's pretty misleading, don't you think? So Gotstyle gave him 50% off. Who does that benefit if he probably wasn't in the market for a suit in the first place? It benefits Gotsyle, as this was basically an ad for them. They got him to do a commercial without realizing he was doing one, and actually got him to pay them, in the end.